Creative Student Collaboration Helps Launch New Business Venture.

April 04, 2023 |

Subscription box featuring the brand identity of Louie Labs

Graphic design students from the AIGA Mankato Student Group were led through the process of working with a client to create a distinctive brand identity.

Picture: Subscription box featuring the brand identity of Louie Labs.

The graphic design team, led by senior, Sam Oas, BFA -Graphic Design and mentored by Professor Matthew Willemsen from the Department of Art and Design, worked with a team of Integrated Engineering students to create a meaningful identity for their new business venture—Louie Labs. A finalist in the 2023 Big Ideas Challenge, Louie Labs is a subscription box that contains STEM-based projects and activities tailored to individuals with visual impairments.

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